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Partner program for digital agencies

Your clients want a mobile app.
You sell it. We build it.

Native iOS and Android apps from your client's site, in 5-10 days from signature. Publishing operated by Appo. Brand and margin stay yours.

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You'll receive the preview within 48 business hours.

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The story you bring to the client

Your client's website gets them found. The app brings buyers back.

Acquiring a new customer costs more every year. A website gets your client found once; the app brings back the people who already bought: push, repeat purchase, loyalty, one icon away on the home screen. It's the piece of digital you don't sell your client today, and no one else is pitching them either. In the room, you're not selling an app: you're selling the channel that brings their customers back to buy.

It's not just the app. It's a new asset in your portfolio.

The partner program opens three value streams for your agency. The license is only the first.

01 · LICENSE

Recurring platform revenue

Appo wholesale at partner rate, you resell at the price you decide. Recurring margin, regenerated every year on client renewal.

02 · MANAGEMENT

Ongoing professional services

Push content writing, seasonal campaign planning, monthly reporting, engagement optimization. Billed to the client as a retainer, separate from the Appo fee. Margin entirely yours.

03 · POSITIONING

A new service in your portfolio

The native app becomes a service line in your agency, alongside websites and SEO. You position yourselves as the client's complete digital provider, reduce the risk they go elsewhere, intercept budgets you don't even ask about today. Cost to you: zero additional internal resources.

Managing many clients? Every app can be created and automated from the dashboard, CLI, and MCP. See the CLI and MCP

The economic model for partners.

Three wholesale discount tiers, automatic based on the number of active clients. The more clients you manage, the higher the margin on all of them.

Wholesale Starter: iOS and Android app, guided publishing, 500 push/month.

Wholesale Business: Publishing managed by us, unlimited push, advanced analytics.

TIER 1

Launch

1-2 active clients
Discount 0%
Wholesale Starter€400/year
Wholesale Business€900/year
RECOMMENDED
TIER 2

Established

3-5 active clients
Discount -0%
Wholesale Starter€320/year
Wholesale Business€720/year
TIER 3

Scale

6+ active clients
Discount -0%
Wholesale Starter€280/year
Wholesale Business€630/year

Tier advancement is automatic when you reach the threshold. The discount also applies to clients already active at the time of the upgrade.

Example: at the Scale tier you pay €630/year for the Business plan and resell at the price you set. The spread is yours and regenerates on every client renewal.

From call to first active client, in 14 days.

Three steps, zero pointless bureaucracy.

STEP 1

Onboarding call (30 min)

30-minute video call. We present the partner dashboard, technical and commercial alignment, answer questions from your team.

STEP 2

Demo on a real client (48h)

You give us the URL of one of your clients. We deliver the installable app preview within 48 working hours. At zero cost. It's the tool to close the first deal.

STEP 3

First client activation (14d)

Within 14 days from acceptance of the proposal, your first client is signed and going live. From that moment on, the recurring commission starts on your partner account.

Who Appo isn't right for.

Honesty: our partner program isn't right for every agency. If you recognize yourselves in this list, it's probably better for both of us not to proceed.

  • You only serve enterprise clients with single-app budgets above €50,000: our pricing is built for SMBs, and the app is standardized on the existing website.
  • You don't have SMB clients in your portfolio (only pure B2B, SaaS, software houses): the end-customer app may not be relevant for your typical clients.
  • You need an app built from scratch (unique business logic, proprietary calculations, non-standard integrations): Appo mirrors the client's existing website as a native app, it doesn't build custom.

Have a technical team? It's a second way to work with us.

It's not a fallback: it's a first-class path. If you'd rather do it yourselves, every app is created and managed from your own flow, with CLI and MCP, from the web code you already have and with no rewrites. Publishing stays managed by us and the partner economics are the same: only who prepares the app changes. Otherwise we prepare it and deliver the preview within 48 working hours.

Explore the developer tools

Questions every agency asks us.

Concrete answers. No: contact us for more information.

Apple requires that every client has their own Apple Developer Account ($99/year). It's an Apple rule (Guideline 4.2.6), no vendor can legally bypass it. What we do: we guide the client through account creation with a documented step-by-step procedure. The form takes 5-10 minutes, Apple verification lasts from a few hours (individual account) to 3-7 days (organization account, requires D-U-N-S Number). From there we handle everything: app submission, screenshots, description, communication with Apple reviewers. You don't touch anything, the client signs once and then forgets about it. On Google Play we publish directly under our company account. The client pays nothing to Google, signs nothing.

Didn't find the answer you were looking for? Write to us

Ready to talk?

Two paths. Pick whichever is faster for you.

App preview for your client

Enter the URL of one of your client websites. We'll send you an installable preview of the app ready for the stores, no commitment, zero cost. Takes 30 seconds.

Get preview

You'll receive the preview within 48 business hours.

Onboarding call (30 min)

30-minute video call with the CMO and Co-founder. Partner dashboard walkthrough, technical and commercial alignment. We figure out if the program fits your agency.

Book the call